The frei öl® success story starts back in 1966. Walter Bouhon, a pharmacist based in Nuremberg, Germany, realizes the effect of vegetable oils on the skin and is the first person ever to add nourishing vitamins to them. With plenty of pioneering spirit and love, he then develops a formula that makes a noticeable difference. His frei öl® contains an oil-composition similar to that of the skin’s natural lipids, and which integrates into the skin’s protective layer and retain moisture. The vials containing the magical essence become a bestseller in Bouhon’s pharmacy.
The unique, oil-based skincare quickly evolves from an insider tip into a favorite product for many men and women. Using the frei öl® knowhow, innovative skincare formulas are created over the following decades. Guided by a visionary scientific eye and extensive skin expertise, Walter Bouhon and his scientific team continue to pursue their goal: pure skincare, based on the very best ingredients, that provides outstanding eff ects with maximum skin tolerance.
Today, frei öl® is one of the highest-quality skincare brands available in pharmacies and is more relevant than ever: the face and body care products, developed and produced in Germany, support the skin at all stages of life. frei öl® meets the highest standards of quality, effectiveness and skin-friendliness, making it ideal for anyone who wants to give their skin exactly what it needs. frei öl® has entered the international market and is distributing six product ranges with 40 products in Europe, Asia and the Americas. And while the brand frei öl® has changed over time, the midsize family-run business has always been true to its core values and the spirit of its founder Walter Bouhon.